第1个回答 2006-06-07
With the development of times, the development of the network technology of the computer, the traditional marketing theory has changed. The trend of marketing that the marketing of the network is becoming the leading factor and craning one's neck to look into the distance, become enterprise's marketing important means slowly. Some advantages of marketing of the network bring the new opportunity to development of small and medium-sized enterprises, but the small and medium-sized enterprises of our country have a great deal of shortcomings in marketing, if the marketing consciousness of the network has not become the social common understanding yet, it is single that the network utilizes difference, marketing way, the market mechanism is imperfect, the logistics is not provided and delivered the ideas of perfecting , enterprise and consumer lag behind, it is the bottleneck restraining development of small and medium-sized enterprises. For this reason, small and medium-sized enterprises should change the marketing idea , accelerate the application of marketing of the network, thus increase the profits of enterprises. So, I should adopt the tactics dealt with to the question that the marketing of the network exists while crossing small and medium-sized enterprises, to develop our small and medium-sized enterprises.
第2个回答 2006-06-07
With the development of the times, computer network technology, the traditional marketing theory changed. Lead marketing network marketing is becoming the dominant trend, slowly becoming an important means of marketing enterprises. Marketing of a few advantages to SMEs with a new opportunity, but my marketing there exist many SMEs in the latter, such as social marketing awareness has not yet become a consensus, poor network utilization, a single marketing approach, the market mechanism is not perfect, imperfect distribution logistics, business and consumer perceptions lag, is the bottleneck restricting the development of SMEs. Therefore, SMEs should be changed marketing concepts, accelerate marketing applications, thereby increasing business profits. So, I had to address SME marketing strategies should take the problems to the development of our SMEs.